Google Sheets Extension

Your analyst shouldn't be The export button.

OWOX Data Marts lets analysts define the data rules once — and business users pick exactly the columns they need, directly in Google Sheets. No tickets. No waiting. No SQL.

Column picker UI available in less than 2 weeks. Start building your data marts library today.

Watch the 90-second product walkthrough

See how a business user tweaks corporate reports in Google Sheets and gets fresh revenue data — without you lifting a finger. But under your full control.

The cycle that costs you both

This isn't an edge case. It's how most SMB analytics teams operate every single day.
⚙️ Data Analyst

You're a human SQL interface.

You got the request. Again. Someone needs revenue by channel. Then margin by campaign. Then returns by SKU. You write the query, blend the data, export it, paste it into their sheet. And wait for the next question – which arrives before you've closed the last ticket.

📊 Business User

They're stuck. And they're pinging you.

They open the spreadsheet. They need one more number – revenue by channel, cost per campaign, units by region. They can't get it themselves. So they ask you. Then they wait. By the time the data arrives, the meeting has already happened – and there's a new request in your inbox.

🔄

This isn't a workflow problem. It's a structural one.

Business users are stuck waiting. Data analysts are stuck doing work that adds no value. And the questions that actually matter – the ones that drive revenue and growth – stay unanswered longer than they should.

The analyst sets the rules.
The product does the work.

1
⚙️ Data Analyst · one time

Create data marts & set join keys

Connect your gold layer data with SQL or tables from BigQuery, Snowflake, or another data warehouse. Define which data marts can be blended and on which keys. That's your reusable foundation.

2
📊 Business User · self-service

Pick columns, set filters, run

Business users open the OWOX extension in Google Sheets, browse available data marts, pick the columns they actually need, adds columns from related data marts, set filters – and hit Run. No SQL. No ticket or Slack ping.

3
⏰ Automated · ongoing

Fresh data on schedule, forever

Data lands in the spreadsheet instantly. Schedule automatic refreshes – daily, weekly, hourly or on demand. The analyst steps out of the request loop permanently. Every new question gets answered by self-service, not a  ticket.

This is what your business users will see.

Pick columns - hit Run — and watch data land in the sheet. Then add more columns - hit run again. This is the actual extension UI.
docs.google.com/spreadsheets/d/owox-data-marts

Not another connector.
Not another BI Tool.
Not a black-box AI.

You've probably already tried to solve this. Here's why it didn't stick.
ToolWhat it doesWhy it falls short
OWOX Data Marts LogoOWOX Data MartsAnalyst-governed self-service for business users, directly in Google Sheets✓ Warehouse-powered, blendable, governed, schedulable — no SQL required
Supermetrics / CouplerPulls raw data from ad and ecom sources into sheetsRaw numbers, no blending, no analyst governance — pay per connector, per row
Fivetran / AirbyteMoves data into your warehouseData lands there and stays — you still need an analyst to get anything out
Manual SQL exportsAnalyst writes queries on demandYou wait days for a column. Then wait again when the question changes
BI dashboards (Looker, Tableau)Visualizes pre-modeled dataYou get the charts someone else decided you needed — not the slice you want
Google Sheets QUERY / IMPORTDATAPull data with spreadsheet formulasBreaks on real data volumes, no live warehouse connection, manual refresh

Built for both sides of the table.

⚙️
Data Analyst

Define once. Deliver always.

You've built clean data models. You're tired of being the human SQL interface for every new question. OWOX lets you define the access layer once — columns, joins, filters — and step back permanently.

  • Connect your gold layer tables from any supported warehouse
  • Define joining keys and expose governed, blendable data marts
  • Control exactly what data is accessible and how it can be joined
  • Step out of the request loop — without losing oversight
📊
Head of Marketing / Sales / Revenue / CEO

Get the data you need. Today.

You live in spreadsheets. Your data is in a warehouse your team manages. The gap between those two things costs you days every week. OWOX closes it – no SQL required.

  • Browse available data marts and pick exactly the columns you need
  • Get multi-source reports using analyst-defined relations
  • Get fresh data delivered into your spreadsheet instantly
  • Schedule automatic updates – no analyst involvement required

How Smart Teams Use OWOX

We've added 127 slack insights to our spreadsheet reports. The CMO is so happy with that Monday morning digest .

Head of Data,
SaaS Company

We manage 46 Data Marts from a single place now. Run history alone saved us hours of figuring our whether report was updated or not.

Head of Analytics,
Retail

We connect AWS Athena to Looker Studio for live dashboards. This is the only available connector that just works.

BI Lead,
E-commerce

Common Questions

We already have a BI tool. Why do we need this?
Is this another connector that charges per row?
What warehouses do you support?
What if our analyst hasn't set up data marts yet?
How does the analyst control what business users can see?
Does this require data engineering skills to set up?

Your warehouse is ready. Your analysts are ready. Your business users are waiting.

Start building your data marts today – the column picker for business users ships in less than 2 weeks.

No credit card required · Free plan available · Takes 1 minute to connect