Analyze LinkedIn Pages Data in Google Sheets

Use Google Sheets as a reporting destination for LinkedIn Pages data collected with OWOX Data Marts. Store raw social data in a data warehouse, then reuse it in Sheets for analysis, reporting, and trend tracking.

Step 1: Select a Data Storage

Start by connecting a data storage where your LinkedIn Pages data will be collected.

Choose a data warehouse such as BigQuery or Snowflake
Store raw page, post, and follower statistics
Keep full ownership and control over your social data

This storage becomes the foundation for all LinkedIn Pages reporting.

Connect Data Warehouse

Step 2: Create a LinkedIn Pages Data Mart

Create a new Data Mart and choose Connector as the definition type.

Select LinkedIn Pages as the data source
Enter your Organization URN to identify the LinkedIn Page
Authorize access to your Linkedin Page by adding an access token
Define which organic social data you want to collect

This Data Mart defines your LinkedIn Pages logic once and makes it reusable.

Note: You can blend collected data later using SQL-based or table-based data marts.

Create Data Mart

Request a demo

Step 3: Select API Endpoint & Fields

Choose exactly which LinkedIn Pages data should be collected.

Select the follower_statistics_time_bound endpoint
Collect follower growth, page views, and engagement metrics
Define the dataset and table where data will be stored
Publish the LinkedIn Pages Data Mart once configuration is complete
Run manually & select Backfill to load historical data
Add a Connector run Trigger so data is collected on your schedule

No worries — you can collect more LinkedIn Pages data later and blend it for deeper analysis.

Collect LinkedIn Pages Data

Run & Schedule LinkedIn Pages Data Collection

Now it's time to enable your LinkedIn Pages data in Google Sheets.

Add Google Sheets as a Destination
Create a new Google Sheets document, share it, then Create & Run your report
Enable regular updates to keep follower and engagement data fresh

All runs are tracked in Run History.

Enable LinkedIn Pages Data

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Step 5: Get more from your LinkedIn Pages Analytics

Your LinkedIn Pages data is now available for analysis in Google Sheets. But why stop here?

Track follower growth, engagement, and content performance over time
Blend LinkedIn Pages data with LinkedIn Ads, GA4, or CRM data
Enable LinkedIn Pages AI Insights delivered on a schedule to Slack, MS Teams, or by Email
Reuse the same data mart (or add SQL-based or table-based ones) in Looker Studio

One social dataset — multiple use cases.